We’re Changing the African Sport Ecosystem

Africa's sporting potential is waiting to be unleashed. Join us in building a future where talent thrives and dreams take flight.

Join the Movement

We’re Changing the African Sport Ecosystem

Africa's sporting potential is waiting to be unleashed. Join us in building a future where talent thrives and dreams take flight.

Join the Movement

A Stolen Dream

A Stolen Dream

You feel it too, don't you? The frustration of seeing incredible talent wasted. The heartbreak of dreams deferred. In Nigeria and across Africa, countless young athletes are denied the chance to reach their full potential. Opportunities vanish, potential is ignored, and lives are changed forever—not for the better. This isn't just about sports it's about lost possibilities, broken communities, and a future held back. This is our future.

You feel it too, don't you? The frustration of seeing incredible talent wasted. The heartbreak of dreams deferred. In Nigeria and across Africa, countless young athletes are denied the chance to reach their full potential. Opportunities vanish, potential is ignored, and lives are changed forever—not for the better. This isn't just about sports it's about lost possibilities, broken communities, and a future held back. This is our future.

We Are Changing That

We Are Changing That

Imagine your dream taking flight, thriving on the world stage. Imagine a future where African athletes dominate, not just because of their raw skill, but because they have the unwavering support and resources they deserve. This isn't just a dream, it's a future we will build together

Imagine your dream taking flight, thriving on the world stage. Imagine a future where African athletes dominate, not just because of their raw skill, but because they have the unwavering support and resources they deserve. This isn't just a dream, it's a future we will build together

Project-Bask: Leveling the Playing Field

Project-Bask: Leveling the Playing Field

Project-Bask, is a movement to revolutionize the African sports ecosystem, starting in Nigeria with basketball. We're developing a digital platform and a connected community to -

Project-Bask, is a movement to revolutionize the African sports ecosystem, starting in Nigeria with basketball. We're developing a digital platform and a connected community to

Identify and Nurture Talent

Provide young athletes with the training and resources they need to excel.

Create opportunities


Connect athletes with scouts, coaches and sponsors.

Empower communities

Build a network of support for athletes and fans.

Drive investment

Create a sustainable model that fuels the growth of African Basketball.

Nigeria's Untapped Powerhouse

Nigeria's Untapped Powerhouse

The global youth sports market is booming, a $38.1 billion industry in 2024 and is projected to grow at a 9.7% annual rate. This isn't just about sports, it's about building futures. And in Nigeria, where 70% of the population is under 30, the potential for sporting greatness is immense. Imagine Nigeria dominating the world stage. Imagine a future where young athletes have the resources, training, and exposure they need to reach their full potential.

But that potential remains untapped. Countless young athletes are trapped in a system that stifles their dreams. Opportunities vanish, potential is wasted, and a generation of greatness is lost. This is where Project-Bask begins. We're building a future where Nigerian talent shines.

Project-Bask is more than an idea, it's a call to action. We're not just building athletes, we're building a future.